Learn more about MWA Swim Squad Membership
Get regular support and accountability to grow your swim business, attract great customers and receive new ideas and resources.
Join our premiere community for teachers and swim owners who want to be at the top of their game.
WELCOME TO THE
MWA SWIM SQUAD
MWA Swim Squad is the ultimate membership club designed exclusively for passionate swim teachers and dedicated swim school owners who are committed to enhancing their craft, expanding their client base, and achieving extraordinary business success.
Whether you find yourself:
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Struggling to discover innovative ways to rejuvenate your swim lessons
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Overwhelmed by the vast amount of information available found in many places
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Weary of the endless trial and error in customer attraction strategies
MWA Swim Squad provides the tailored support and resources you need to thrive.
As a member, you'll enjoy:
Monthly SWIM Study
A monthly educational feature that provides in-depth exploration of cutting-edge topics and research in the world of swim instruction.
Themed Games and Activities
Discover a wide range of themed games and activities designed for all stages, from parent-and-me classes for toddlers to advanced levels. These resources will keep your lessons engaging and fun, fostering a love for swimming in your students.
1:1 Business strategy meetings
Every quarter you will have an opportunity to schedule a 1:1 with Helen to work through strategies, options, ideas personal to your swims school.
Resources and Tools
Access a wealth of curated resources, including lesson plan templates, skill progression guides, engagement guides, engagement activities and teaching aids.
Live Lounge Sessions
Join our monthly Q&A sessions and community chats, where you can ask questions, share experiences, and gain insights from your peers. This ongoing support is designed to help you stay connected and informed.
Be unique and forward-thinking
Stand out as a unique and forward-thinking swimming teacher. MWA Swim Squad equips you with the latest techniques, trends, and innovative ideas, helping you provide the best experience for the children and families you serve.
What will you get?
1. Up-to-Date Information on Children’s Development:
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Latest Research: Dive into the most current studies and findings on how children develop physically and mentally. Learn how these developments impact their ability to learn new skills and how you can adapt your teaching methods accordingly.
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Developmental Milestones: Understand the key milestones in children's growth and how to tailor your swim programs to meet their evolving needs.
2. Insights into Child Psychology:
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Behavioral Trends: Explore the latest insights into children's psychological development and behavior. Discover how to create a supportive and positive learning environment that addresses the psychological needs of young swimmers.
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Motivation and Engagement: Learn strategies to keep children motivated and engaged, helping them to enjoy and excel in their swim lessons.
3. Innovations in Movement and Technique:
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Movement Science: Gain access to new research on motor skills and movement patterns. Understand how children’s movement abilities develop and how to incorporate this knowledge into your swim instruction to enhance performance and technique.
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Technique Advancements: Stay updated on the latest advancements in swim technique and training methods, ensuring your lessons incorporate the most effective practices.
4. Practical Applications:
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Implementation Tips: Each SWIM Study includes practical tips on how to apply the latest research and insights to your swim teaching. From modifying lesson plans to integrating new techniques, you’ll receive actionable advice to enhance your instructional approach.
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Case Studies and Examples: Review real-world examples and case studies that illustrate how the latest research can be effectively implemented in a swim school setting.
How the SWIM Study benefits you
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Stay Informed: Keep up with the latest developments in swim instruction and child development to offer the best possible experience for your students.
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Enhance Your Teaching: Use new insights to refine your teaching techniques and create more effective and engaging swim lessons.
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Boost Professional Growth: Expand your knowledge and skills, positioning yourself as a knowledgeable and forward-thinking swim instructor.
Each month’s SWIM Study will be delivered directly to your membership portal, so you can easily access and review the information at your convenience.
Each month, we provide a fresh, engaging set of themed games and activities specifically designed to cater to swimmers from parent-and-toddler classes through to more advanced stages.
Here’s what you can look forward to with our themed games and activities:
Each month, I will provide a fresh, engaging set of themed games and activities specifically designed to cater to swimmers from parent-and-toddler classes through to more advanced stages.
Here’s what you can look forward to with our themed games and activities:
1. Tailored for Parent-and-Toddler Classes:
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Engaging Play: Discover fun and interactive activities that help parents and toddlers bond while developing essential swim skills. These games are designed to be enjoyable and effective, focusing on building comfort and confidence in the water.
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Sensory and Movement-Based Games: Utilise sensory play and simple movement activities that are perfect for the developmental stage of young children, helping them to explore and enjoy the water.
2. Developmentally Appropriate for Young Swimmers:
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Skill-Building Activities: Access themed games that focus on fundamental swim skills and coordination for young swimmers. These activities are crafted to support skill progression while keeping the learning experience engaging and motivating.
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Creative Challenges: Incorporate creative and playful challenges that encourage young swimmers to practice their skills in a fun and exciting way, fostering both learning and enjoyment.
3. Advanced Techniques for Higher Stages:
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Technical Skill Enhancement: Engage in games designed for more advanced swimmers that focus on refining technique and enhancing performance. These games challenge swimmers to apply their skills in new and interesting ways.
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Competitive and Endurance-Based Games: Use themed activities that incorporate elements of competition and endurance, encouraging swimmers to push their limits while staying motivated and having fun.
4. Monthly Themes:
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Fresh and Fun Themes: Each month features a new theme, such as most popular themes (e.g Knights & Princesses or Rumble in the Jungle & many more), special occasions (e.g water safety or drowning prevention), or seasonal celebrations (e.g Halloween or Christmas) . These themes add variety and excitement to your lessons, keeping students eager and engaged.
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Customisable Activities: All games and activities come with tips on how to adapt them to different age groups and skill levels, ensuring that you can effectively incorporate them into your swim lessons.
These monthly themed games and activities are designed to make your swim lessons more vibrant and engaging, while also supporting the developmental needs of swimmers at every stage. With new themes each month, you’ll have a wealth of creative resources to keep your classes fresh and exciting.
This monthly interactive session is a unique opportunity for you to connect with me and other professionals in the swim education field.
What is the Live Lounge?
The Live Lounge is a monthly Q&A and discussion session where you can:
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Ask Your Questions: Bring any questions you have about swim instruction, business growth, or children's (& parents) engagement. Whether you're facing a specific challenge or seeking general advice, this is the perfect forum to get the answers you need.
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Connect with Experts: Our sessions feature not only me but also guest professionals who are leaders in the swim education field. You’ll benefit from their wealth of knowledge and experience.
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Share Experiences: Discuss your own experiences and hear from fellow swim instructors and swim school owners. Sharing successes and challenges can provide new insights and foster a supportive community.
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Gain Fresh Perspectives: Engage in dynamic conversations that offer new ideas and strategies to enhance your teaching practice and grow your swim school.
How the Live Lounge Benefits You:
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Real-Time Support: Get immediate feedback and solutions to your questions from experienced professionals.
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Ongoing Learning: Stay updated with the latest trends, techniques, and best practices in swim education.
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Community Connection: Build relationships with peers and experts who share your passion for swim teaching.
What to Expect:
Each Live Lounge session is designed to be interactive and informative, providing you with:
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Expert Insights: Detailed answers and advice from swim education professionals.
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Practical Tips: Actionable strategies and tips that you can implement in your swim lessons and business operations.
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Supportive Environment: A welcoming space to discuss challenges and celebrate successes with a community that understands your journey.
Don’t miss this invaluable opportunity to enhance your skills, expand your knowledge, and connect with a network of supportive professionals.
Comprehensive Learn-to-Swim Resources.
As a member, you’ll have access to a diverse collection of resources, including:
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Lesson Plans and Templates: Our ready-to-use lesson plans and customisable templates simplify your preparation process, allowing you to focus more on delivering exceptional swim lessons.
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Skill Progression Guides: Detailed guides on skill progression ensure that your students advance effectively and safely, providing you with a clear roadmap for their development.
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Engagement Activities: Explore a variety of games, activities, and drills tailored to different age groups and skill levels. These engaging activities are designed to make learning fun and keep your students motivated.
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Teaching Aids: Access visual aids, instructional videos, and other teaching tools that enhance your lessons and help convey complex concepts more effectively.
Business Planning and Management Tools
In addition to instructional resources, your membership includes valuable tools to help you grow and manage your swim school:
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Marketing Strategies: Discover proven marketing techniques to attract new students and retain existing ones. Learn how to effectively promote your swim school through social media and other channels.
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Business Planning Templates: Utilise comprehensive templates for business planning, budgeting, and goal setting to ensure your swim school’s growth and sustainability.
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Operational Checklists: Implement operational checklists and best practices to streamline your day-to-day activities and improve efficiency.
Enhanced Productivity and Planning
With these resources at your fingertips, you can:
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Save Time: Spend less time on lesson planning and more time on teaching and engaging with your students.
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Boost Efficiency: Use our tools to manage your swim school more effectively, reducing administrative burdens and allowing you to focus on what you love.
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Improve Quality: Continuously enhance the quality of your swim lessons with up-to-date resources and innovative teaching techniques.
These resources are regularly updated and expanded, ensuring you always have the latest and most effective tools at your disposal.
A private Facebook group dedicated exclusively to our members.
What is a Creative Classroom?
Creative Classroom is our private Facebook page where you can:
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Connect with Peers: Engage with fellow swim instructors and swim school owners who share your passion for swim education. This is your space to network, share experiences, and build relationships.
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Share Ideas and Resources: Post and exchange innovative ideas, lesson plans, and resources. Learn from others and contribute your own insights to help the community grow.
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Get Instant Feedback: Ask questions and get immediate feedback from a supportive group of professionals. Whether you need advice on a particular challenge or feedback on a new idea, the community is here to help.
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Stay Updated: Receive updates on the latest swim education trends, techniques, and best practices. Stay informed about upcoming events, workshops, and new resources available through your membership.
How Creative Classroom benefits you
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Continuous Learning: Engage in ongoing discussions and access a wealth of shared knowledge and resources.
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Supportive Environment: Be part of a positive, encouraging community that understands the unique challenges and rewards of swim instruction.
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Collaborative Growth: Work together with like-minded professionals to enhance your teaching skills and grow your swim business.
What to Expect
In Creative Classroom, you’ll find:
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Active Discussions: Participate in lively conversations on various topics related to swim instruction, business management, and student engagement.
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Exclusive Content: Access member-only content, including special tips, articles, and updates from industry experts.
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Community Events: Join in on community events, such as live Q&A sessions, themed discussions, and member spotlights.
Being part of Creative Classroom means you’re never alone in your journey. You’ll have a network of supportive peers and experts to help you every step of the way.
Easy Returns
There’s no risk with my cancel any time policy
You can choose to come out at any time, so there’s no tie-in – this is for members who are finding genuine benefit to being a part of the SWIM Squad if you aren’t then you can easily cancel your membership.
Come and join us for only £20 a month – you’ll get amazing resources, access to inspirational experts and be amongst other phenomenal teachers and owners.
The membership will always be small and exclusive, so you will be heard. The price will never go up for founding members even if it does for new members. It will remain the same as long as you’re a founding member.
The doors have now shut for this quarters selection of teachers and swim school owners. Next opening will be December 1st to start January 1st 2025. And the pricing will increase.
Bonuses
Business planner
Lesson planner
Access to Play and Swim mini course and Water Wisdom Workshop
Must have equipment list
Your Squad leader
I am Helen Hughes with over 30 years of swimming teaching experience, and I have compiled all of my knowledge and expertise to bring you my Play and Swim basic mini course, Water Wisdom workshop, over 50+ themed lesson activity ideas, 3x self published books, free content on a growing teachers community on Facebook. I grew two very successful swim schools - one in Florida, USA from 2008 - 2015 and one based in the UK. I was a competitive swimmer and combine my understanding of the principles of swimming resulting from two decades of research in the alternative educational sector with building two successful swim businesses.
The reasons for joining our SWIM Squad
The benefits for swimming teachers and swim school owners!
Exclusive Training and Resources
Enhance your teaching techniques and stay updated with the latest methods in swim education.
Monthly SWIM Study
Access the latest research and best practices related to children's development, psychology, and movement